{"id":887,"date":"2014-07-28T10:30:58","date_gmt":"2014-07-28T15:30:58","guid":{"rendered":"http:\/\/convergedsystems.com\/blog\/?p=887"},"modified":"2018-10-09T11:55:56","modified_gmt":"2018-10-09T16:55:56","slug":"facebook-introduces-new-buy-button","status":"publish","type":"post","link":"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/","title":{"rendered":"Facebook Introduces New \u201cBuy\u201d Button"},"content":{"rendered":"<p><a href=\"http:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-1090\" src=\"http:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce.jpg\" alt=\"E-commerce. Shopping cart with cardboard boxes on laptop. 3d\" width=\"467\" height=\"351\" srcset=\"https:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce.jpg 2560w, https:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce-300x225.jpg 300w, https:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce-1024x768.jpg 1024w\" sizes=\"auto, (max-width: 467px) 100vw, 467px\" \/><\/a><\/p>\n<p>Facebook is <a href=\"http:\/\/www.cio.com\/article\/2455621\/facebook-tests-buy-button-to-let-users-make-purchases-from-their-feeds.html\" class=\"external external_icon\" rel=\"nofollow\">testing out<\/a> its new \u201cbuy\u201d button to add extra convenience for consumers and companies alike. The button is available on selected ads that show up in Facebook users\u2019 newsfeeds. When clicked on, users are able to make the purchase without having to leave Facebook.<\/p>\n<p>Currently, only a few small and medium \u2013sized businesses are involved, as the button is still being tested out. The company also gives consumers the option of saving their payment information for future purchases. This new feature follows Facebook\u2019s hiring of former PayPal president David Marcus.<\/p>\n<p>One of the main concerns is whether or not people will feel comfortable providing and\/or storing their financial information on Facebook. Although Facebook says it won\u2019t share any credit or debit card information with advertisers, the company is infamous for taking advantage of gray areas in disclaimers. The company was <a href=\"http:\/\/www.stratospherenetworks.com\/blog\/facebook-manipulates-over-600k-news-feeds-for-study\/\" class=\"external external_icon\" rel=\"nofollow\">recently under fire<\/a> for manipulating users\u2019 newsfeeds for a study.<\/p>\n<p>The Facebook \u201cbuy\u201d button may be a new feature, but the idea of Facebook users making purchases on the social media site is not. As some may remember, Facebook used to have the option of purchasing physical gifts on the site; however that was <a href=\"http:\/\/www.pcworld.com\/article\/2047522\/facebook-kills-physical-gifts-opening-a-door-for-merchants.html\" class=\"external external_icon\" rel=\"nofollow\">discontinued<\/a> last year.<\/p>\n<p>Would you make a purchase directly from your Facebook newsfeed?<\/p>\n<a class=\"synved-social-button synved-social-button-share synved-social-size-32 synved-social-resolution-single synved-social-provider-facebook nolightbox external\" data-provider=\"facebook\" target=\"_blank\" rel=\"nofollow\" title=\"Share on Facebook\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.convergedsystems.com%2Fblog%2Fwp-json%2Fwp%2Fv2%2Fposts%2F887&#038;t=Facebook%20Introduces%20New%20%E2%80%9CBuy%E2%80%9D%20Button&#038;s=100&#038;p&#091;url&#093;=https%3A%2F%2Fwww.convergedsystems.com%2Fblog%2Fwp-json%2Fwp%2Fv2%2Fposts%2F887&#038;p&#091;images&#093;&#091;0&#093;=http%3A%2F%2Fwww.convergedsystems.com%2Fblog%2Fwp-content%2Fuploads%2F2014%2F07%2FE-commerce.jpg&#038;p&#091;title&#093;=Facebook%20Introduces%20New%20%E2%80%9CBuy%E2%80%9D%20Button\" style=\"font-size: 0px;width:32px;height:32px;margin:0;margin-bottom:5px;margin-right:5px\"><img loading=\"lazy\" decoding=\"async\" alt=\"Facebook\" title=\"Share on Facebook\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"32\" height=\"32\" style=\"display: inline;width:32px;height:32px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/www.convergedsystems.com\/blog\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/64x64\/facebook.png\" \/><\/a><a class=\"synved-social-button synved-social-button-share synved-social-size-32 synved-social-resolution-single synved-social-provider-twitter nolightbox external\" data-provider=\"twitter\" target=\"_blank\" rel=\"nofollow\" title=\"Share on Twitter\" href=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fwww.convergedsystems.com%2Fblog%2Fwp-json%2Fwp%2Fv2%2Fposts%2F887&#038;text=Hey%20check%20this%20out\" style=\"font-size: 0px;width:32px;height:32px;margin:0;margin-bottom:5px;margin-right:5px\"><img loading=\"lazy\" decoding=\"async\" alt=\"twitter\" title=\"Share on Twitter\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"32\" height=\"32\" style=\"display: inline;width:32px;height:32px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/www.convergedsystems.com\/blog\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/64x64\/twitter.png\" \/><\/a><a class=\"synved-social-button synved-social-button-share synved-social-size-32 synved-social-resolution-single synved-social-provider-linkedin nolightbox external\" data-provider=\"linkedin\" target=\"_blank\" rel=\"nofollow\" title=\"Share on Linkedin\" href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.convergedsystems.com%2Fblog%2Fwp-json%2Fwp%2Fv2%2Fposts%2F887&#038;title=Facebook%20Introduces%20New%20%E2%80%9CBuy%E2%80%9D%20Button\" style=\"font-size: 0px;width:32px;height:32px;margin:0;margin-bottom:5px\"><img loading=\"lazy\" decoding=\"async\" alt=\"linkedin\" title=\"Share on Linkedin\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"32\" height=\"32\" style=\"display: inline;width:32px;height:32px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/www.convergedsystems.com\/blog\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/64x64\/linkedin.png\" \/><\/a>","protected":false},"excerpt":{"rendered":"<p>Facebook is testing out its new \u201cbuy\u201d button to add extra convenience for consumers and companies alike. The button is available on selected ads that show up in Facebook users\u2019 newsfeeds. When clicked on, users are able to make the purchase without having to leave Facebook. Currently, only a few small and medium \u2013sized businesses&#8230; <a class=\"moretag\" href=\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,209],"tags":[],"class_list":["post-887","post","type-post","status-publish","format-standard","hentry","category-converged-tips","category-technology-news-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook Introduces New \u201cBuy\u201d Button - Converged Systems Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook Introduces New \u201cBuy\u201d Button - Converged Systems Blog\" \/>\n<meta property=\"og:description\" content=\"Facebook is testing out its new \u201cbuy\u201d button to add extra convenience for consumers and companies alike. The button is available on selected ads that show up in Facebook users\u2019 newsfeeds. When clicked on, users are able to make the purchase without having to leave Facebook. Currently, only a few small and medium \u2013sized businesses... Read more\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/\" \/>\n<meta property=\"og:site_name\" content=\"Converged Systems Blog\" \/>\n<meta property=\"article:published_time\" content=\"2014-07-28T15:30:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-10-09T16:55:56+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce.jpg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/#\/schema\/person\/0ef3bbc784661644315f0d1ccedc2d49\"},\"headline\":\"Facebook Introduces New \u201cBuy\u201d Button\",\"datePublished\":\"2014-07-28T15:30:58+00:00\",\"dateModified\":\"2018-10-09T16:55:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/\"},\"wordCount\":217,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce.jpg\",\"articleSection\":[\"Converged Tips\",\"Technology News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/\",\"url\":\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/\",\"name\":\"Facebook Introduces New \u201cBuy\u201d Button - Converged Systems Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce.jpg\",\"datePublished\":\"2014-07-28T15:30:58+00:00\",\"dateModified\":\"2018-10-09T16:55:56+00:00\",\"author\":{\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/#\/schema\/person\/0ef3bbc784661644315f0d1ccedc2d49\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#primaryimage\",\"url\":\"http:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce.jpg\",\"contentUrl\":\"http:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.convergedsystems.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Facebook Introduces New \u201cBuy\u201d Button\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/#website\",\"url\":\"https:\/\/www.convergedsystems.com\/blog\/\",\"name\":\"Converged Systems Blog\",\"description\":\"Converged Communication Systems (CCS) provides best-in-class IP Telephony \/ Unified Communications solutions.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.convergedsystems.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.convergedsystems.com\/blog\/#\/schema\/person\/0ef3bbc784661644315f0d1ccedc2d49\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/973de09019523f7fecbb85949d10db6082cc841dc1612acccf7d55141750325c?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/973de09019523f7fecbb85949d10db6082cc841dc1612acccf7d55141750325c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/973de09019523f7fecbb85949d10db6082cc841dc1612acccf7d55141750325c?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/www.convergedsystems.com\/blog\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Facebook Introduces New \u201cBuy\u201d Button - Converged Systems Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/","og_locale":"en_US","og_type":"article","og_title":"Facebook Introduces New \u201cBuy\u201d Button - Converged Systems Blog","og_description":"Facebook is testing out its new \u201cbuy\u201d button to add extra convenience for consumers and companies alike. The button is available on selected ads that show up in Facebook users\u2019 newsfeeds. When clicked on, users are able to make the purchase without having to leave Facebook. Currently, only a few small and medium \u2013sized businesses... Read more","og_url":"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/","og_site_name":"Converged Systems Blog","article_published_time":"2014-07-28T15:30:58+00:00","article_modified_time":"2018-10-09T16:55:56+00:00","og_image":[{"url":"http:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce.jpg","type":"","width":"","height":""}],"author":"admin","twitter_misc":{"Written by":"admin","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#article","isPartOf":{"@id":"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/"},"author":{"name":"admin","@id":"https:\/\/www.convergedsystems.com\/blog\/#\/schema\/person\/0ef3bbc784661644315f0d1ccedc2d49"},"headline":"Facebook Introduces New \u201cBuy\u201d Button","datePublished":"2014-07-28T15:30:58+00:00","dateModified":"2018-10-09T16:55:56+00:00","mainEntityOfPage":{"@id":"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/"},"wordCount":217,"commentCount":0,"image":{"@id":"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#primaryimage"},"thumbnailUrl":"http:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce.jpg","articleSection":["Converged Tips","Technology News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/","url":"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/","name":"Facebook Introduces New \u201cBuy\u201d Button - Converged Systems Blog","isPartOf":{"@id":"https:\/\/www.convergedsystems.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#primaryimage"},"image":{"@id":"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#primaryimage"},"thumbnailUrl":"http:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce.jpg","datePublished":"2014-07-28T15:30:58+00:00","dateModified":"2018-10-09T16:55:56+00:00","author":{"@id":"https:\/\/www.convergedsystems.com\/blog\/#\/schema\/person\/0ef3bbc784661644315f0d1ccedc2d49"},"breadcrumb":{"@id":"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#primaryimage","url":"http:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce.jpg","contentUrl":"http:\/\/www.convergedsystems.com\/blog\/wp-content\/uploads\/2014\/07\/E-commerce.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.convergedsystems.com\/blog\/facebook-introduces-new-buy-button\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.convergedsystems.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Facebook Introduces New \u201cBuy\u201d Button"}]},{"@type":"WebSite","@id":"https:\/\/www.convergedsystems.com\/blog\/#website","url":"https:\/\/www.convergedsystems.com\/blog\/","name":"Converged Systems Blog","description":"Converged Communication Systems (CCS) provides best-in-class IP Telephony \/ Unified Communications solutions.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.convergedsystems.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.convergedsystems.com\/blog\/#\/schema\/person\/0ef3bbc784661644315f0d1ccedc2d49","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/973de09019523f7fecbb85949d10db6082cc841dc1612acccf7d55141750325c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/973de09019523f7fecbb85949d10db6082cc841dc1612acccf7d55141750325c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/973de09019523f7fecbb85949d10db6082cc841dc1612acccf7d55141750325c?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/www.convergedsystems.com\/blog\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.convergedsystems.com\/blog\/wp-json\/wp\/v2\/posts\/887","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.convergedsystems.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.convergedsystems.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.convergedsystems.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.convergedsystems.com\/blog\/wp-json\/wp\/v2\/comments?post=887"}],"version-history":[{"count":4,"href":"https:\/\/www.convergedsystems.com\/blog\/wp-json\/wp\/v2\/posts\/887\/revisions"}],"predecessor-version":[{"id":1092,"href":"https:\/\/www.convergedsystems.com\/blog\/wp-json\/wp\/v2\/posts\/887\/revisions\/1092"}],"wp:attachment":[{"href":"https:\/\/www.convergedsystems.com\/blog\/wp-json\/wp\/v2\/media?parent=887"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.convergedsystems.com\/blog\/wp-json\/wp\/v2\/categories?post=887"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.convergedsystems.com\/blog\/wp-json\/wp\/v2\/tags?post=887"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}